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LEARN: Knowledge Adaptation from Large Language Model to Recommendation for Practical Industrial Application

AAAI 2025 · Large language models › Retrieval and knowledge · approach: Knowledge editing in LLMs · 12 citations (OpenAlex)

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Proposes LEARN, a twin-tower recommender that uses a frozen pretrained LLM (Baichuan2-7B) as an item content encoder plus a trainable 12-layer causal transformer that aligns content embeddings to the collaborative domain via contrastive recommendation loss, evaluated on an industrial short-video e-commerce dataset, online A/B tests, and six Amazon Review datasets.

Problem

Existing LLM-based recommenders adapt user-item interactions into text conversations ("Rec-to-LLM"), which is computationally unaffordable for long industrial user histories, causes catastrophic forgetting when finetuned, and mismatches training objectives, yielding poor practical benefit; ID-based

Approach

Reverse the adaptation direction ("LLM-to-Rec"): freeze the LLM and use it only as an item text encoder to get content embeddings, then project these into the collaborative recommendation space with a trainable transformer (PAL) supervised by a dense all-action contrastive recommendation loss over user history and target items, with recency-weighted sampling.

Key results

Measured effects reported in the paper

What was changedWhereMeasuredEffect
Use LEARN rather than RecFormerAmazon Review recommendation · Scientific, Instruments, Arts, Office, Games, PetRecall@10: 10.08%, 17.87%, 5.39%, 10.41%, 29.45%, and 10.50%Helped
Add preference alignment, projecting content embeddings into the recommendation domain (ablation)LEARN · Industry datasetH@100: 0.0101 -> 0.0751Helped
Use sequence-to-sequence ItemTower(a) alignment instead of ItemTower(c) Rec-to-LLM alignment (ablation)LEARN · Industry datasetH@100: 0.0468 -> 0.0751Helped
Use sequence-to-sequence ItemTower(a) alignment instead of independent-item ItemTower(b) (ablation)LEARN · Industry datasetH@100: 0.0505 -> 0.0751Helped
Use recent-item sample weighting instead of random sampling (ablation)LEARN · Industry datasetH@100: 7.13%Helped
Replace ID embeddings with LLM content embeddings (ablation)LEARN · Industry datasetH@100: 0.0504 to 0.0751; 49.01%Helped
Replace BERT content embeddings with LLM content embeddings (ablation)LEARN · Industry datasetH@100: 30.38%Helped
Replace the 12-layer PAL transformer with LoRA-finetuned Baichuan2-7B (ablation)LEARN · Industry datasetH@100: 0.0751 vs 0.0376, 0.0504, 0.0513Hurt
Increase trainable LoRA parameters from 134M to 572M (ablation)PAL with Baichuan2-7B · Industry datasetH@100: 0.0376 to 0.0513Helped
Use LEARN with its ranking adaptor instead of the baseline ranking modelIndustry online ranking model · Industry online A/B testUAUC: +0.84ppHelped
Use LEARN with its ranking adaptor instead of the baseline ranking modelIndustry online ranking model · Industry online A/B testWUAUC: +0.76ppHelped

Surprising findings

Limitations

Experimental setup

Datasets: Amazon Review (Scientific, Instruments, Arts, Office, Games, Pet, plus 7 pretraining categories) in-house short-video e-commerce interaction dataset

Benchmarks: Amazon Review six categories (NDCG@10, Recall@10, MRR) industry dataset (H@50, R@50, H@100, R@100) online A/B test (UAUC, WUAUC, CVR, revenue)

Metrics: NDCG@10 Recall@10 MRR Hit rate Recall UAUC WUAUC revenue

Baselines: GRU4Rec SASRec BERT4Rec RecGURU FDSA S3-Rec ZESRec UniSRec RecFormer

Builds on: RecFormer BERT dense all action loss LoRA

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