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A/B Testing for Recommender Systems in a Two-sided Marketplace

NeurIPS 2021 · Probabilistic and scientific modeling › Treatment effects · approach: Distributional treatment effects · 9 citations (OpenAlex)

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Measured effects reported in the paper

What was changedWhereMeasuredEffect
Replace number of shared edges with normalized shared edges for candidate generationEdge recommendation · Edge recommendation, viewee sideWeekly Active Unique users: +0.51%Helped
Replace number of shared edges with normalized shared edges for candidate generationEdge recommendation · Edge recommendation, viewee sideSessions: +0.57%Helped
Boost viewees likely to visit after receiving an edge formation requestEdge recommendation ranking model · Edge recommendation, viewee sideWeekly Active Unique users: +0.13%Helped
Boost viewees likely to visit after receiving an edge formation requestEdge recommendation ranking model · Edge recommendation, viewee sideSessions: +0.11%Helped
Use UniCoRn rank-based reranking instead of modified OASIS score-based rerankingSimulated recommendation environment · Treatment effect estimation simulationATE estimation errorHelped
Use UniCoRn(1) or UniCoRn(0.2) instead of HaThucEtAlSimulated recommendation environment · Treatment effect estimation simulationATE estimation errorHelped
Choose UniCoRn(0) instead of costlier UniCoRn variants at treatment proportion 0.5 (ablation)UniCoRn · Treatment effect estimation simulation, TP 0.5ATE estimation errorNo clear effect
Increase α from 0 to 1 (ablation)UniCoRn · Simulated ranking designRMSEHelped
Increase α from 0 to 1 (ablation)UniCoRn · Simulated ranking designMAEMixed

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