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MARS: Multi-resolution Adaptive Routing for Sequential Recommendation
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Proposes MARS, a multi-resolution cached user memory that writes history into half-life-anchored recurrent tracks and reads them via sparse seed-to-track routing, improving CTR prediction over VISTA and others while keeping a candidate-independent serving interface.
Problem
Summarization-based sequential recommenders compress long user histories into a single cached memory, which entangles short-, medium- and long-term behavioral signals ("temporal aliasing"), limiting accuracy for long-history CTR prediction.
Approach
Write the full history into multiple gated rank-one recurrent state tracks, each with a different half-life prior, and let each memory seed sparsely route (Top-k with Gumbel/straight-through) to a subset of tracks, yielding a fixed-size cached memory scored by an unchanged target-attention scorer.
Key results
- On KuaiRec (longest histories), MARS raises AUC from 0.793 (VISTA) to 0.804 with NE 0.791 vs 0.819.
- Gain over VISTA grows with history length: +0.0005 short, +0.0073 medium, +0.0114 long bins on KuaiRec.
- Warm-cache end-to-end latency for 1,000 candidates per user is 15.48 ms for MARS vs 15.15 ms for VISTA (about 1.02x).
Surprising findings
- Simply increasing VISTA's memory-side capacity (wider, deeper, more heads) raises AUC only to at most 0.7949, far below MARS, indicating structure rather than capacity drives the gain.
- A single-resolution bank with routing adds little (+0.002 AUC), showing temporal diversity is needed for routing to help.
Limitations
- Evidence is offline and scoped to CTR-style prediction with cached memory.
- Gains on Amazon-Electronics with short histories are small (comparable to VISTA).
- Industrial results are single-run and do not quantify seed variability.
Experimental setup
Datasets: Amazon-Electronics KuaiRand-1K KuaiRec industrial CTR dataset (four tasks, anonymized)
Benchmarks: Amazon-Electronics KuaiRand-1K KuaiRec
Metrics: AUC normalized entropy (NE) linear probe R^2 latency
Baselines: DIN DIEN TTSN MHA SASRec RetNet Mamba4Rec HSTU VISTA
Builds on: VISTA gated linear attention Mamba HSTU
Closest papers by meaning
- UxSID: Semantic-Aware User Interests Modeling for Ultra-Long Sequence (NeurIPS 2026 · similarity 0.87)
- LLM4RSR: Large Language Models as Data Correctors for Robust Sequential Recommendation (AAAI 2025 · similarity 0.87)
- SLMRec: Distilling Large Language Models into Small for Sequential Recommendation (ICLR 2025 · similarity 0.86)
- LLM-ESR: Large Language Models Enhancement for Long-tailed Sequential Recommendation (NeurIPS 2024 · similarity 0.86)
- LIME: Link-based User-item Interaction Modeling with Decoupled XOR Attention for Efficient Test Time Scaling (NeurIPS 2026 · similarity 0.86)
- Iterative Sparse Attention for Long-sequence Recommendation (AAAI 2025 · similarity 0.85)
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