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MindCustomer: Multi-Context Image Generation Blended with Brain Signal

ICML 2025 · Image generation › Text-to-image diffusion · approach: Multi-subject personalization

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MindCustomer blends visual brain signals (fMRI from NSD) with image and optional text contexts in a mask-free, single-image generation pipeline built on Versatile Diffusion, using an Image-Brain Translator for cross-subject brain data augmentation.

Problem

Multi-context image generation that fuses brain-signal (fMRI) context with image and text contexts, handling cross-subject brain encoding under scarce data, cross-modal fusion, and preservation of each context's semantics.

Approach

An Image-Brain Translator (IBT) generates pseudo-fMRI from images to augment cross-subject brain embedding training; the diffusion model is fine-tuned on the transferred image context, then frozen while the brain embedding is optimized toward the image context, and the two embeddings are combined by linear interpolation (or concatenation for dual contexts).

Key results

Measured effects reported in the paper

What was changedWhereMeasuredEffect
Use MindCustomer's IBT-based cross-modal fusion pipeline instead of direct visual-stimulus blendingVersatile Diffusion multi-context generation · Multi-context image generationCLIP-I: 0.559 -> 0.563Helped
Use MindCustomer's IBT-based cross-modal fusion pipeline instead of reconstructed-image blendingVersatile Diffusion multi-context generation · Multi-context image generationCLIP-I: 0.526 -> 0.563Helped
Add IBT, diffusion fine-tuning, and brain embedding optimization (ablation)MindCustomer · Multi-context image generationCLIP-I: 0.518 -> 0.563Helped
Add IBT (ablation)MindCustomer · Multi-context image generationCLIP-I: 0.515 -> 0.563Helped
Add diffusion fine-tuning and brain embedding optimization (ablation)MindCustomer · Multi-context image generationCLIP-I: 0.529 -> 0.563Helped
Add brain embedding optimization (ablation)MindCustomer · Multi-context image generationCLIP-I: 0.548 -> 0.563Helped
Add ClipCap semantic enhancement (ablation)MindCustomer · Multi-context image generationCLIP-I: 0.560 -> 0.563Helped
Increase few-shot Subj1 training data from 10% to 40%MindCustomer · Subj1 few-shot generationCLIP-I: 0.523 -> 0.561Helped
Increase few-shot Subj1 training data from 10% to 40%MindCustomer · Subj1 few-shot generationDINOv2: 0.642 -> 0.652Helped
Increase few-shot Subj1 training data from 10% to 40%MindCustomer · Subj1 few-shot generationCLIP-IQA: 0.944 -> 0.952Helped
Add IBT to brain representation pre-training (ablation)MindCustomer brain decoding · Brain decoding across four NSD subjectsSSIM: .272 -> .289Helped

Surprising findings

Limitations

Experimental setup

Datasets: Natural Scenes Dataset (NSD) MS-COCO

Benchmarks: NSD test set (982 images)

Metrics: CLIP-I DINOv2 CLIP-IQA PixCorr SSIM AlexNet(2) AlexNet(5) Inception CLIP Pearson correlation

Baselines: Baseline-1 (versatile diffusion with stimulus images) Baseline-2 (MindEye fMRI reconstruction + versatile diffusion) MindBridge UMBRAE

Builds on: Versatile Diffusion MindBridge ClipCap SoftCLIP DreamBooth

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